Business Model Innovation

The Internet Advertising Market is expected to reach $1.08 Trillion by the end of 2027. Despite the size of this market, the AdTech sector – whose sole purpose is to exist for publishers, advertisers, and brands has been lacking in significant innovation over the past decade.

Affitrum's business strategy is distinct, as its path to disruption involves acquiring existing ad-networks and converting them to the use of Affitrum tokens. This acquisition and conversion of an extant networks strategy is exclusive to Affitrum's core services platform and business strategy.

Affitrum intends to be the largest network, and thus provides the tools for other ad networks to convert to and realize the same advantages provided by our blockchain.